A Tasty Tragedy
Doritos / TVC
We made an entry for the annual Doritos 'Crash the Super Bowl' 2016. Turned out it was pretty good as it made it to the semi-finals. While we didn't win, we are still proud to say that it was the highest rated and 2. most viewed.
As a consolation prize it was shown during the Super Bowl... in Denmark. But still a pretty good start for our first ever TVC.
Oh, and the Danish media liked it too. You know we come from a small country when something like that can make the front page.
We drove all the way across country to get our 2 minutes of fame - in an interview for the Danish channel, TV2...
We ended up earning 4.500.000 media impressions. While we have no idea what that really means, we feel it's pretty okay for a £800 production.
We also asked a bunch of 'hot-shots' from the ad industry to give us some honest feedback.
In collaboration with Jeppe Vidstrup, Jonas Frederiksen & Thorbjørn Kragh